The way people order food has changed. In fact, 70% of consumers today prefer ordering food online.

This shift pushes restaurant owners to adopt an online food ordering system to boost sales, streamline operations, and improve the customer experience.

However, contracts, hidden costs, and integration issues make it frustrating for restaurants to find an online ordering solution that offers the best value.

Some online ordering platforms focus on low-cost solutions, while others offer advanced features with higher fees.

In this article, you will learn about the top restaurant online ordering system options, their pricing, pros and cons, and how to choose the right system for your business.

Benefits of an Online Ordering System for Restaurants

Customers prefer digital ordering because it saves time and reduces errors.

For restaurants, an ordering system improves operations by automating tasks, cutting labor costs, and providing useful data on customer behavior.

The benefits extend to both restaurant owners and customers, making it a win-win solution.

For Restaurant Owners

Online ordering systems bring many advantages to restaurant owners:

• Higher revenue from online sales – Restaurants that use online food ordering systems often see an increase in online sales. Digital orders tend to be larger than in-person orders, boosting revenue.
• Lower labor costs – Automating the online ordering process reduces the need for extra staff to handle phone orders. This lowers labor expenses while keeping operations efficient.
• Faster order processing – Orders go directly to the kitchen without the risk of miscommunication, which speeds up service and reduces errors.
• Better customer data and marketing opportunities – Some ordering platforms collect customer information, such as order history and preferences. Restaurants can use the data to offer targeted promotions and a customer loyalty program to encourage repeat business.
• More control over pricing and profits – Unlike third-party apps, which take commissions, a direct online ordering system allows you to keep more of your profits.
• Integration with POS systems – Many ordering solutions sync with a POS to manage orders and inventory without extra manual work.

For Customers

Customers benefit just as much as restaurant owners:

• Customer convenience – Customers can place online orders from their phones or computers without calling or waiting in line.
• Quicker order processing – Orders from the online ordering page reach the restaurant instantly, reducing wait times.
• Multiple payment options – Customers can pay with Apple Pay, credit cards, or other online payments, making checkout smooth and flexible.
• Easy access to online menus and customization – Customers can customize orders easily to get exactly what they want.
• Better order accuracy – Since customers input their orders directly, there’s less risk of mistakes compared to phone orders.

10 Top Online Ordering System for Restaurants in 2025

Choosing the best ordering system for your business depends on your needs, budget, and required features.

Some platforms focus on direct online ordering, while others integrate with third-party apps for delivery services.

Below are the top online ordering solutions for 2025.

1. Buildify

For years, small businesses and local restaurants have struggled with the high costs of technology. Many restaurant owners can’t afford to spend $15,000+ on a custom app.

Buildify offers a low-cost online ordering solution that allows restaurants to launch a website and branded mobile app in less than 10 days.

It eliminates the need to spend months developing custom software while providing essential tools like loyalty programs and marketing reports.

Unlike many third-party apps, Buildify gives you full control over the ordering management to ensure you keep more profits.

Some key features include:

• Branded mobile app – Improve customer satisfaction with your own mobile app. Customers can place orders directly through the app, strengthening customer relationships.
• Restaurant website – Buildify creates a restaurant website for you to manage online orders from one platform.
• Payment processing and options – Secure payment processing that supports credit cards, Apple Pay, and other online payments.
• Loyalty programs and promotions – Increase repeat business with built-in customer loyalty programs that keep customers coming back.
• Coupons and community deals – Provide special discounts and promotions to attract more customers and build a loyal fanbase.
• Month-to-month flexibility – There are no long-term contracts or minimum fees. 

Pricing

$399/month for full access, including a restaurant website, mobile app, and loyalty programs.

Book a call today!

2. Toast

Toast is a cloud-based online ordering system that works well for full-service restaurants, fast-casual spots, and coffee shops. It integrates with POS systems to manage orders and with inventory management apps to track stocks in real time.

The system also supports self-service, tableside, and mobile ordering and helps restaurants improve their digital ordering experience.

To promote special offers and customer loyalty rewards, restaurants can use Toast’s marketing tools.

The delivery management feature helps streamline the delivery process by integrating with third-party apps like DoorDash.

Pros

• Cloud-based platform allows remote access.
• User-friendly interface makes order management easy.
• Offers mobile ordering and tableside payment options.
• Strong integration with third-party apps for delivery services.

Cons

• High processing fees on transactions.
• Requires Toast-specific hardware, limiting flexibility.
• Initial setup takes time and may require outside technical help.

Pricing

Toast offers a free online ordering system plan for small restaurants but charges for advanced features.

The Point of Sale plan starts at $69 per month, while larger restaurants may need custom pricing.

3. Square Online

Square Online offers a smooth ordering platform that syncs with Square POS to facilitate online orders and payments.

With Square Online, restaurants can create a mobile ordering page where customers can place food orders directly from their phones.

It also supports online ordering through Instagram, Facebook, and Google, which helps businesses reach more customers.

Loyalty programs and marketing tools also encourage repeat business by offering personalized promotions.

Pros

• Fully integrates with Square POS, making it seamless for existing users.
• Supports food ordering through social media platforms.
• Includes loyalty rewards and targeted marketing options.
• Works well for restaurants of all sizes, from takeout spots to full-service dining.

Cons

• Limited customization for the ordering page.
• Customer service can be slow during peak hours.

Pricing

Square Online offers multiple pricing plans to suit different business needs. There’s a free plan with only processing fees applied.

The Plus Plan is available for $29 per month, providing additional features for growing businesses. For those needing more advanced tools, the Premium Plan costs $79 per month.

4. BentoBox

BentoBox helps restaurant businesses grow an online presence with marketing tools and a digital ordering system that keeps customers engaged.

It includes a simple website builder that lets restaurants create a site with an integrated online ordering page. Loyalty programs encourage repeat business by offering rewards and discounts.

The platform also supports marketing efforts by automating email campaigns and social media promotions so that restaurants can connect with customers and drive sales.

Pros

• No commission fees, keeping profits with the restaurant.
• Offers a fully branded online ordering experience.

Cons

• Doesn’t provide as many advanced features as competitors.
• Lacks built-in SEO support to boost digital presence.

Pricing

Pricing not publicly available.

5. Menufy

Menufy provides a low-cost online ordering platform for restaurants that want to explore digital ordering without large upfront expenses. It offers a simple ordering page that integrates directly with an existing site.

The platform also connects with Uber Eats and DoorDash for easy delivery management.

Businesses can take advantage of built-in marketing and print advertising tools to attract more customers and promote their services effectively.

Pros

• No monthly fee for basic service.
• Easy setup for small restaurants.

Cons

• Customers pay a $1.75 fee per order.
• Limited customization compared to other systems.

Pricing

No monthly fees, but restaurants pay processing fees.

6. ChowNow

ChowNow offers an online ordering system designed to help restaurants increase direct customer engagement and encourage repeat business.

It provides tools that allow restaurants to strengthen their customer relationships without relying on third-party delivery platforms that charge large commissions.

The system includes loyalty programs and marketing automation features that help restaurants reward frequent customers and send targeted promotions.

ChowNow integrates with Google and Yelp, which enhances online visibility. Additionally, it supports delivery orders through its built-in driver network.

Pros

• Easy menu customization and branding.
• Google and Yelp integration for boosted visibility.

Cons

• Limited reporting tools for restaurant owners.
• Requires manual order confirmation, which can slow down processing times.

Pricing

ChowNow offers three pricing plans based on business needs. Essential ordering tools are included in ChowNow Pro, which costs $199/month, while Premier costs $298/month.

ChowNow Hub has tiered pricing: $119/month for restaurants making up to $20K in online sales, $169/month for $20K–$30K, and $229/month for over $30K.

7. Popmenu

Popmenu strengthens digital presence, boosts customer engagement, and streamlines marketing efforts.

The system includes a mobile ordering page that lets customers place orders directly from the restaurant’s website.

Automated marketing tools help businesses run email campaigns and integrate with social media for better outreach.

The built-in customer loyalty program also increases repeat customers, while POS integration simplifies order management and efficiently tracks customer data.

Pros

• Strong focus on marketing and customer loyalty programs.
• Frequently updated with features to improve restaurant operations.
• Includes online reviews and ratings to boost credibility.

Cons

• Charges an extra $1 for every order placed through the online ordering platform.
• Prioritizes marketing features over deep customization options for the online ordering page.

Pricing

Pricing details are not publicly available.

8. Bbot

Bbot lets customers scan QR codes to access the online menu and place orders instantly. Many restaurant owners rely on it for self-service and contactless ordering.

It offers a QR code-based ordering page that speeds up online orders and multiple payment choices like Apple Pay and credit cards.

Bbot also integrates seamlessly with delivery drivers and third-party platforms to simplify online order management.

Pros

• Quick digital ordering for in-house and delivery orders.
• Easy for customers to use, improving customer experience.
• Reduces reliance on the waitstaff, lowering labor costs.

Cons

• Not design or brand-focused.

Pricing

Pricing details are not publicly available.

9. DoorDash

DoorDash allows restaurants to accept direct online orders while using DoorDash’s delivery network. It helps restaurants attract customers without paying commission fees on their own site.

The platform also includes an online ordering solution with a custom restaurant website. Built-in delivery services eliminate the need for restaurants to hire their own drivers.

Customer loyalty features help keep users engaged, encouraging repeat orders and long-term customer relationships.

Pros

• DoorDash handles delivery management, reducing restaurant workload.
• Offers a strong digital presence to attract new customers.
• 24/7 customer support for restaurant owners.

Cons

• Charges service fees for each online order.

Pricing

The Basic Plan has a 15% commission, the Plus Plan 25%, and the Premier Plan 30%.

10. Upserve

Upserve provides a complete online ordering system for restaurants, combining inventory management, POS features, and marketing tools in one platform.

The platform includes a custom online ordering page designed specifically for restaurants. It also offers loyalty rewards and automated promotions to encourage repeat buyers.

Other features, including real-time order tracking for better efficiency, help streamline restaurant operations.

Pros

• Simple digital ordering experience for customers.
• Strong reporting and analytics for tracking online sales.

Cons

• Some restaurants report occasional connection issues.

Pricing

The Essential Plan is $189/month, the Premium Plan is $399/month, and the Enterprise Plan has custom pricing.

How to Choose the Best Online Ordering System for Your Restaurant

Every restaurant has unique needs, so selecting the right online ordering software requires careful consideration. Below are factors to help you make the best decision.

Identify Your Restaurant’s Needs

Start by evaluating what your restaurant requires from an ordering system.

A small café with minimal online traffic might not need the same system as a high-volume chain with multiple locations. Consider the following:

• Do you need a system that integrates with your existing point-of-sale system?
• Will your restaurant handle deliveries, or do you need a platform that provides delivery services?
• Do you need marketing features such as email campaigns and loyalty rewards?
• Is customization important for branding and customer experience?

Compare Pricing Models

Ordering platforms have different pricing structures.

Some charge a flat monthly fee, while others take a percentage of each sale. Consider:

• Subscription-based models – Fixed pricing per month, making it easier to predict costs.
• Commission-based models – A percentage of each sale goes to the platform, which may reduce profits over time.
• Free plans with upgrade options – Some platforms offer basic features at no cost, with paid upgrades for advanced tools.

Evaluate Ease of Use and Customer Experience

A good ordering system should be simple for both customers and restaurant staff. Key factors to consider include:

• Intuitive menu design – Customers should be able to browse and place orders with minimal effort.
• Fast checkout process – Complicated checkouts lead to abandoned orders.
• Staff training requirements – If a system requires extensive training, it could slow down service and frustrate employees.

Look for POS and Payment Integration

Seamless integration with your restaurant’s point-of-sale system ensures smooth transactions. The best platforms allow you to:

• Sync orders with your kitchen automatically.
• Accept multiple payment types, including credit cards and mobile payments.
• Track sales and inventory in real time.

Consider Marketing and Customer Engagement Tools

Some platforms go beyond ordering and offer built-in marketing features.

These tools help restaurants attract new customers and encourage repeat visits. Look for:

• Automated email marketing – Send promotions and updates to customers.
• Loyalty rewards programs – Encourage return visits with discounts and special offers.
• Social media integrations – Allow customers to place orders directly through Facebook, Instagram, or other platforms.

Increase Sales with Smarter Online Ordering with Buildify

Buildify helps restaurants increase sales while keeping control over their brand and customers.

Unlike third-party platforms that take a cut of every order, Buildify allows you to keep more profit and offers a smoother ordering experience.

Many online ordering systems take months to set up or charge high fees for custom-built apps. Buildify provides a ready-to-use website and mobile app in just ten days.

It also includes built-in marketing features and loyalty rewards to attract new customers and encourage repeat orders.

Customers can pay securely using different methods, making the checkout process fast and simple.

Get started today and launch your online ordering system in just ten days. Book a call and start increasing your sales with Buildify!

FAQs About the Best Online Ordering System for Restaurants

How to set up online ordering for a restaurant?

Setting up online ordering for a restaurant starts with choosing a system that fits the business’s needs. The first step is selecting a platform that integrates with the restaurant’s existing operations. Next, the restaurant needs to create a digital menu with clear descriptions and pricing. Payment options should be set up to allow secure transactions. Once the system is ready, it must be tested to ensure a smooth ordering process. After launching, restaurants should promote their online ordering through their website, social media, and marketing efforts to drive customer engagement.

What platform do restaurants use?

Restaurants use various platforms depending on their business model. Some prefer third-party apps that handle orders and deliveries, while others choose direct ordering systems that allow them to accept orders on their own website or app. Popular platforms include those that integrate with existing point-of-sale systems, providing a seamless ordering experience. The choice of platform depends on factors like pricing, ease of use, and the level of control a restaurant wants over its customer interactions.

What are the four types of ordering systems?

The four main types of ordering systems include traditional in-person ordering, phone-based ordering, online ordering through a restaurant’s website or app, and third-party ordering. In-person ordering takes place at the restaurant, with staff taking orders directly. Phone-based ordering allows customers to call in and place orders for pickup or delivery. Online ordering through a restaurant’s website or app enables direct engagement without third-party fees. Third-party apps provide access to a larger customer base but often charge commission fees on each sale.

What do restaurants use to take orders?

Restaurants use different methods to take orders depending on their setup. Many rely on point-of-sale systems that integrate with their kitchen and payment systems. Some use dedicated ordering platforms that let customers place orders digitally. Others depend on third-party platforms to receive and process incoming orders. Traditional methods like phone orders and walk-in ordering are still used, but digital solutions have become the preferred choice for many restaurants due to their efficiency and convenience.

‍